5 November 2025

Gemar expands its presence in Asia!

At Gemar, we believe that every balloon has the power to bring joy and connection — and that spirit knows no borders. As part of our ongoing mission to share the art of balloon decoration across the world, we are proud to announce a new and exciting partnership in Asia.

We are delighted to welcome Sunmicrotek Co., Ltd., based in Seoul, South Korea, as the official distributor of Gemar in the country.

Through its premium brand Witty Party, Sunmicrotek has built a strong reputation in the party decoration and event supply industry, offering high-quality products that inspire creativity and celebration. From elegant décor to festive essentials, Witty Party shares the same passion for excellence and attention to detail that defines Gemar.

“We had the honour of personally welcoming Witty Party and we truly admire their professionalism. We share with them the same passion for balloons and we are confident that together we will expand Gemar in Korea.”
— Gloria Veta, Chief Brand and Sales Officer

This partnership marks a significant milestone in our international expansion strategy. South Korea represents a vibrant and trend-driven market where design, quality, and innovation are key — values that perfectly align with our own. Working together with Sunmicrotek allows us to reach new customers and professionals who seek not only products but also inspiration and artistry in every celebration.

“This partnership is more than a business step — it’s a meeting of shared values. Witty Party’s dedication to quality and creativity perfectly reflects Gemar’s philosophy, and we look forward to a bright future together.”
— Genesio Rocca, President

At Gemar, we are more than a balloon manufacturer — we are a community of people who believe in spreading happiness, creativity, and sustainable beauty. Partnering with companies that share these values is essential to ensuring that the Gemar philosophy continues to grow and inspire around the globe.

We look forward to this new chapter and to many shared successes ahead.
Welcome to the #GemarFamily, Sunmicrotek and Witty Party!